How to Capture & Produce Great Content!

Introduction

Hi Guys! This article is just a little off of the top of my head about capturing and producing great content! Please excuse any technical errors! Hope this helps!

Best Practices

1.) One of my best practices of producing great content is putting a call-to-action in every single post! First and foremost, you can’t go wrong by putting a call-to-action in all of your posts anyways because even if you get just one person to click on a link and do something as great as donating! Then you’ve already won! So don’t forget to put a cta in your, let’s say, captions on Facebook!!!

2.) Video is the most engaging content right now! I have read this, heard this! Time and time again; nevertheless, I refused to believe it to be true! And this even works for me! Video gets me the most likes, comments, and shares! And if you know a videographer, like I do, I’m just kidding, he’s one of my ex-boyfriends! I’m just kidding! I’m just kidding! No, I’m serious! If you know a former ex-boyfriend videographer, use him! To make some pretty good video content for you and watch it explode!

3.) Another sweet technique of mine, and I just updated my website to include TagCrowd, is doing some research in the field and looking up articles to see what my industry is talking about. Now, I know I have said this time and time again, but, it’s necessary to do some article research on what’s going on in your field! One of the ways is doing a website audit of the article you are reading or using Google Trends (which I posted on my website too) to see what’s trending in your field! When using TagCrowd, TagCrowd will audit the website and find the most relevant keywords using TagCrowd’s algorithm for keyword relevancy. This gives an idea about what keywords are most “prominent!” Going forward, you’ll know what keywords to definitely use in your post, since they are “trending” and what keywords (the same keywords of course!) to expound on! Google Trends is also sweet because they give you real-time insight into what’s trending in a particular field/category! Sometimes presenting other related topics that you aren’t expecting. That can be super jackpot for reaching an audience or engaging with an audience regarding relevant content that maybe others haven’t managed to talk to (yet))))!!!!

4.) Of course, high quality content! Using high quality content is king! Across the board, use unique, “yours-truly-type” content. What do you specialize in? Is there a certain language or a particular jargon that you should be using? What is the company or organization’s culture like? What is their “lingo” even?! Sometimes using catch words or catch phrases that you may find persons working in the organization using will help to build a community online of similar audiences who support your work, need your service, or buy your product! Awesome sauce! BE ORIGINAL! Don’t be afraid to be yourself when posting! Of course, Grammarly is always super efficient for grammatical and technical errors, but don’t hesitate to be yourself! This is one of my best practices! You humanize Facebook which I’ve found to be one of Facebook’s goals as a social media and social networking tool.